WordPress is the world’s most popular platform for websites. In fact, WordPress accounts for about 20% of all websites in the world, all of which are based on their simple, user-friendly interface. That’s because WordPress revolutionized the way that websites are made. It made websites more accessible for people to create, which gave everyone the chance to start their own blog or business from one platform. But WordPress also changed the way that a website is laid out. That means it changed the way you have to promote websites, too. With that in mind, it’s no wonder WordPress PPC agencies have been cropping up all over the world. That’s why we created this list of the 35 best WordPress PPC agencies online. With them, you can promote your business and grow to new heights of excellence.
When you want to reach more customers without breaking your marketing budget, a WordPress PPC agency is your solution.
All of the agencies we listed above are experts in making their clients show up in searches for high-value keywords — above organic results.
That means you get the chance to earn new customers before your competitors who only use SEO. And because these agencies also specialize in WordPress, you can be sure they fully understand the platform for your business.
All you have to do is pick the best match for your needs.
Depending on your business, that could be any agency on this list. We evaluated each agency objectively, but your marketing needs put you in a unique position.
That means your ideal marketing match could be #35 on our list. It could also be #12.
At the end of the day, nobody knows your business quite like you. That’s why it’s so important you evaluate your options on this list to pick the best WordPress PPC agency possible.
Here’s how you can do it.
How You Can Pick Your WordPress PPC Agency
In our list, you’ll find a few key details you can use to start your search for a WordPress PPC agency.
First, decide what matters most to you — name recognition, location, employee count, or pricing.
Then, you can add agencies that meet your criteria to a shortlist. This list should only be between about five and 15 agencies. If you have any more, you’ll spend too much time on the next step for it to be worth your while.
Once you have your shortlist, it’s time to check out the websites of every agency you like.
This is by far the longest step, but it’s also the most informative.
When you’re on an agency’s site, start by looking at their homepage. This should have simple navigation in the header of the site, an engaging layout, and modern design elements. Take a moment to check out the website on your phone or tablet too — it should work flawlessly regardless of which device you use.
If a website looks old or if it doesn’t work on a mobile device, consider cutting that agency from your shortlist. A WordPress PPC agency should be able to keep its own website up-to-date so you can easily navigate around it.
After the homepage, find the About page. Each agency should have this page on their site as a way of presenting themselves to the public — like you!
This page should have information on the agency’s team, how they act, how they work, and even how they achieve their goals. The more transparent an agency is, the more you can trust them with your marketing budget.
Because agencies that talk about how they operate have little (or nothing) to hide.
In addition, photos of happy team members, videos of facilities, and other informative content are all major highlights of an About page.
On the other hand, stock photos and little text point to an agency that isn’t trustworthy. Why wouldn’t they talk about themselves?
Last, look around for an agency’s Testimonial page.
A good agency will have several hundred testimonials, while an average agency may have anywhere from 25 to 100.
Poor agencies — or agencies that are just beginning — won’t have any.
In that case, take a look around Google or Yelp to find reviews about that agency.
If they have lots of negative reviews, you know to steer clear!
But even if they only have a handful of positive reviews, it’s possible they asked someone related to them — or maybe a friend — to say something nice online.
If you want to play it safe, go with an agency that has its own testimonials page with quotes from their clients. It’s the best way to know you’re working with a quality WordPress PPC agency!
With all of that done, it’s time to contact the few remaining agencies on your list. You should only have three or four now, which makes it much easier to keep track of each agency you contact.
Get in touch with a representative from each agency and talk about your business, goals, and expectations.
A good rep will be able to explain what they think is the best fit for you. On the other hand, a bad rep will constantly try to upsell you to make a bigger profit.
The reps that talk about how you can make your budget work are the ones you can trust. They’re concerned about your business’s well-being, and they know most companies don’t have limitless marketing funds.
It’s important to trust your gut in this phase of selecting an agency. Again, you know your business better than anyone. Go with the agency that makes you the most comfortable!